2. Repair minor issues 

Each individual house or apartment is very different, so this is an important point to discuss with your real estate agent, who should be able to advise you what is best for your situation. Depending on the type of buyer you’re looking to appeal to, it may or may not be worth doing some minor renovation work. Often, a quick repaint or repair of any small issues can give your property the facelift it deserves. The more work a buyer feels they need to do, the more they may be tempted to negotiate. Quality finishings leave a great impression that many buyers are willing to pay for.  

3. Depersonalise 

Unlike any other purchase, buying residential property (rental investment aside) is a sentimental process. Any potential buyer must be able to imagine themselves living there. This part is often difficult for a seller, as a home is such a personal space, often filled with precious memories. Sellers need to aim, where possible, to give new buyers a blank canvas where they can imagine creating their own life and memories. This isn’t easy to do surrounded by quirky holiday souvenirs, family photos or children’s toys. If it isn’t possible to remove this type of item for your visits, try to at least depersonalise as much as possible for your listing photos.  

4. Clean 

This may seem like an obvious one, but a clean and well-presented home allows the buyer to see the home at its best. A sink overflowing with dishes or dirty laundry on the floor isn’t how most buyers want to picture their future home (even though we all know it can often be the reality!) 

As with the points mentioned above, it’s much easier for a buyer to envisage their own projects in a clean and tidy house. It’s all about making a buyer feel welcome and comfortable, so much so that they want to make you an offer! 

5. Home Staging and Photos

An excellent presentation of your home on its listing advert is truly essential to target the right buyers. The photos are the first impression buyers will have of your property and they need to be an honest reflection of the space, while showing it in its best possible light. The right angles and set up are the secrets to a good set of listing photos.  

Depending on the type of property you are selling, home staging, physical or virtual, may be advantageous. Be sure to discuss your options with your estate agent. The basic rule is to empty and refill spaces. Empty out any clutter or personal items and refill with neutral decor objects, green plants are excellent for filling space. Setting the scene with a breakfast, or bottle of wine where appropriate, is often a nice touch. The key is to always remember the emotional aspect of the sale, you’re selling a life project, which is a lot more than just a property. Remember this and you’ll be on the right track to finding your perfect buyer.